The fall and early winter are a treasure trove of holidays. It seems like we go from one to the next. That’s why it’s incredibly important to make sure you’re using these momentous occasions in your marketing.
Business Tips & Resources
How to Prepare Your Site for Holiday Traffic
If you have a brick-and-mortar location, chances are you’re doing some sort of decorating for the holidays. Even if you don’t celebrate, it’s likely your customers do so in order to spread the holiday cheer you get festive. The same should be true of your website. While you don’t need to decorate per se, you […]
How Will My Business Survive Another Lockdown?
With other states & communities seeing 2nd or 3rd waves of COVID, it would be prudent to have a business plan for another lockdown.
6 Ways to Make Your Holiday Business Better
Concern over the holiday shopping season is one that’s looming large on most business owners’ minds. Will it be a good one? Can it be so good that it makes up for a disappointing spring and summer? If you’re concerned about these things, you’re not alone. And there are things you can do to make […]
How to Build a Tribe for Your Business
Have you ever noticed that there are influencers on social media who mention an item and no sooner than they do it sells out? The cynical side of me believes there are certain people out there who could talk about how chic dust bunnies are and suddenly there’d be a host of people growing their […]
How to Score Big For Your Business This Holiday Season
From Thanksgiving to Christmas there’s a battle that occurs for consumer dollars. The big guy against the little guy, the brick-and-mortar versus the online retailer, everyone is looking for a bigger piece of the pie. It’s time to start thinking about your holiday marketing. Mobile If you want to improve sales, mobile is it. The […]
5 Ideas for Using Video to Save Your Business
Economic difficulties aside, this is an exciting time for businesses and marketing. No, really. It can be. We’ve been forced to try innovations we may have only talked about previously. Some of these include allowing our employees to work from home, finding new ways to engage with our audience, creating new offerings and services that […]