From Thanksgiving to Christmas there’s a battle that occurs for consumer dollars. The big guy against the little guy, the brick-and-mortar versus the online retailer, everyone is looking for a bigger piece of the pie. It’s time to start thinking about your holiday marketing. Mobile If you want to improve sales, mobile is it. The […]
5 Ideas for Using Video to Save Your Business
Economic difficulties aside, this is an exciting time for businesses and marketing. No, really. It can be. We’ve been forced to try innovations we may have only talked about previously. Some of these include allowing our employees to work from home, finding new ways to engage with our audience, creating new offerings and services that […]
The Beginner’s Guide to Creating an Online Course for Your Business
If your business is shut down or you’re just looking for new streams of revenue, a popular idea is course creation. This could be a course that showcases your knowledge on a subject, a course that is designed to complement whatever it is you sell, or away to make money that does not involve an […]
25+ Awesome & Quick Ideas for Small Business Saturday
The day after Black Friday is Small Business Saturday. There are many ways you can get involved in this event that promotes buying from small businesses. Here are a few ways you can make the most of this time for your business even if you have very little time to prepare. Be open. You can’t […]
4 Simple Things to Do to Make Working from Home Easier
Working from home is an ideal that many people have longed for but the reality of it can be disenchanting. It takes some special skills to make it work. In this article we will cover four simple things you can do to make working at home easier on everyone. If you lead a team or […]
Your Employees Still Need Mid-Year Reviews During COVID: Here’s How to Make Them a Critical Part of Business Success
Most employees think of reviews as the sand in their bathing suit. Sure, it comes with a benefit (a day at the beach or, in this case, a great job) but it can be incredibly annoying. Add in a global pandemic and you may be thinking it’s best to just skip them this year. You […]